Tag Archive | "Automotive Mobile Solutions"

AMS Announces Industry Summit Giveaway Winner

HADDONFIELD, N.J. — Automotive Mobile Solutions (AMS) announced that Roy O’Brien Ford in Saint Clair Shores, Mich., won the company’s giveaway at Industry Summit in Las Vegas. The dealership will enjoy full use of AMS’s LeadsBeacon mobile wallet platform for the next year.

Joseph A. Opolski II, business manager at Roy O’Brien Ford, attended “Get Your Customers Back,” a presentation on mobile and proximity marketing delivered by John F. Possumato, AMS’s founder and CEO, and accepted the prize on behalf of the dealership.

“We really enjoyed the entire Industry Summit, and the presentation on geofencing and proximity marketing through mobile wallet and apps — and winning the prize of use of the platform for a year — was the icing on the cake,” Opolski said. “We can’t wait to get started utilizing all of the customer-facing features, like couponing, loyalty punch cards, and especially mobile wallet digital business cards.”

“Automotive dealers who are utilizing Apple Wallet and Android Wallet capabilities are on the cutting edge of mobile wallet technologies, on par with some of the major national retailers on the scene today, such as Starbucks, Best Buy and Target,” said Possumato. “We look forward to working with Joe and the team at Roy O’Brien Ford to use our unique platform to enhance customer acquisition and retention for both sales and service.”

Possumato described the industry trends toward geofencing and mobile wallet as “clear and dramatic,” noting that the technology will soon be in wide use among auto dealers.

“Soon, if you are not reaching your customer through a mobile first and focused strategy and sales initiatives, with tools like TCPA-compliant texting, and now, mobile wallet with proximity marketing capabilities, including geotargeted text, coupons and flash sales, you won’t really be reaching many consumers at all,” Possumato said. “Really, how many email ‘blast’ notifications does a car dealer today have to send out to get a few responses? The proof is in the numbers.”

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Mobile Marketer of the Year Award Announced, Accepting Nominations

LAS VEGAS – F&I and Showroom magazine and Automotive Mobile Solutions, announced the “Automotive Mobile Marketer of the Year Award at the 2012 Industry Summit being held here this week. The inaugural award was created to commemorate an automotive retailer who is in the forefront of his or her peers in leveraging mobile marketing in creative and profitable ways for both new customer acquisition and customer retention.

“We think it’s time that those dealers who are truly innovators in this game changing medium of mobile marketing be recognized for their accomplishments in leveraging the power of mobile marketing now, before most even recognize a fraction of the ‘5th screen’ potential,” said John Possumato, the Founder & CEO of Automotive Mobile Solutions, “and we are delighted that F&I and Showroom magazine will help us lead the way in indentifying and highlighting these dealers.”

Nominations for the award will be accepted through December 31, 2012 at www.mobilemarketeroftheyear.com, or a nomination can be sent to email hidden; JavaScript is required. Self nominations are encouraged. The top five finalists will be announced on January 15, 2013, and the winner will be recognized at the National Automobile Dealers Convention and Expo, February 10, 2013.

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