Archive | Small Business Tips

10 Key Principles For Truly Understanding Your Clients

Internet marketing is not conducted from inside a vacuum, much like anything else in life and business. Optimization for conversion becomes a focal point that distracts companies from understanding their clients, reports Forbes. Rather than nurture the user experience, they neglect to get to know their customers. Engagement runs deeper than you know, and getting … Read More »

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How to Prevent Disengaged Employees From Killing Your Bottom Line

Every employer loves the eager spirit that comes with a new employee. The struggle comes later, in the post-honeymoon period. As months go on, even top talent can be at risk of disengagement, a serious — not to mention costly — problem for companies, reports Entrepreneur. A recent Engagement Institute study suggests that workers who … Read More »

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The Four Secrets Of Achieving Customer Satisfaction

What does a satisfied [but not necessarily fully engaged or loyal] customer look like? She thinks your business offers a reasonable solution and delivers it well. If asked, she’ll say nice things about you. But although she may have some warm feelings for your business, she’s not yet an advocate for your brand, and, unlike a truly … Read More »

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4 Steps to Quintuple Your Business in the Next 12 Months

If you want to scale from $20,000 per month to $100,000, there’s a four-step process you need to take. Which may sound too simple, because the thought of quintupling business growth in under 12 months may sound impossible. I’m here to tell you it isn’t because I have done it myself (as well as helped … Read More »

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How to Refocus Your Strategy and Reenergize Your Team

A person’s passion is the sincerest definition of who they are. Passion can manifest itself in a hobby, an aspiration, or if you’re really lucky, a career, reports Inc. Take two people, Joe and Jane, as an example. Joe has a passion outside of his career. He devotes a lot of his free time to this passion … Read More »

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Can Leaders Increase Their Speed Without Burning Out?

Much has been written about the importance of organizational agility. McKinsey and Company recently posted an article where they found that only 22% of performance units achieved their definition of agile, reports Forbes. Most organizations have seen significant increases in competition, customer expectations, and new technologies that require them to respond and change quickly. Can organizations … Read More »

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