Archive | Small Business Tips

Transform Yourself from Vendor to Expert

In today’s world your customer is bombarded with marketing messages. The more you tout your product or service, the less likely your audience is to believe you. So how do you cut through the clutter and deliver a message your target audience wants to hear? Be an expert, not a vendor. When you’re an expert—providing … Read More »

Tags:

Posted in Small Business Tips0 Comments

The Hidden Costs of Layoffs

1. Significant indirect costs often wipe out the direct savings of layoffs. While layoffs may seem like a good way to cut costs in the short-term, the direct and indirect costs of downsizing can paralyze your company’s long-term revenue-generating streams. “The books look great for two or three quarters, and then things don’t get done,” … Read More »

Tags:

Posted in Small Business Tips0 Comments

Tax Laws that Take Effect in 2011 Effect Small Businesses

Now that 2010 is almost over, small businesses need to start preparing for the tax laws that are going to take effect in a few months. The 2001 through 2003 tax cuts have not been renewed and are set to expire. Once those tax cuts expire, small businesses that pay at the individual rate will … Read More »

Tags:

Posted in Small Business Tips0 Comments

Health Care Tax Relief for the Self-Employed

I heard that I can deduct my health insurance costs because I run my own business. Is this part of the health-care reform bill? How does it work? If you are self-employed and your business is a sole proprietorship, single-member LLC, or sole-owner S-corp, you can indeed deduct your health insurance expenses for 2010, Bloomberg’s … Read More »

Tags: ,

Posted in Small Business Tips0 Comments

10 Data-Security Measures You Can’t Do Without

Data security should be an important area of concern for every small-business owner, The Business Insider reported. When you consider all the important data you store virtually — from financial records, to customers’ private information — it’s not hard to see why one breach could seriously damage your business. According to the most recent Verizon … Read More »

Tags:

Posted in Small Business Tips0 Comments

Give Employers Some Credit

It’s difficult enough these days to find work, and some job candidates are finding that what’s keeping them unemployed is their credit. So far, four states—Washington, Hawaii, Connecticut and California—have passed legislation limiting how employers can use credit reports, 20 more states have pending bills and Congress is now looking at the legality of the … Read More »

Tags: ,

Posted in Small Business Tips0 Comments