Archive | F&I Success

Lightbulbs, Microphones and a Tattoo Machine!

Lightbulbs, Microphones and a Tattoo Machine!

Determination is the real story behind Thomas Edison. He didn’t just invent the lightbulb in a day. He tweaked a tiny little filament over 10,000 times, leading the inventor to famously quip, “I have not failed. I’ve just found 10,000 ways that won’t work.” He kept going, consistently putting in the long hours required to … Read More »

Posted in F&I Success, Featured Articles0 Comments

The Chick-fil-A Difference

The Chick-fil-A Difference

Chick-fil-A draws from the same pool of individuals to hire employees as Taco Bell, McDonald’s and other fast food restaurants. Yet their customer service skills and intentional effort to respond with “Please,” “Thank You” and “My pleasure,” has been one of the core principals of their success. While other fast food providers have a consistent … Read More »

Posted in F&I Success, Featured Articles0 Comments

That Crazy Columbo!

That Crazy Columbo!

Most of us have laughed at the crazy efforts of Lieutenant Columbo to lull criminal suspects into letting their guard down and then watched as he would get information that no one else could. An article in the American Bar Association Journal even reported that the best way to interrogate a suspect is to “Think … Read More »

Tags: , , ,

Posted in F&I Success0 Comments

Your Competitive Advantage

Your Competitive Advantage

During a recent (and rare) vacation along Florida’s Gulf Coast, I watched more evening TV than I have in quite some time. I was amazed by how many dealership commercials I experienced. It appeared that everyone was trying to gain a competitive edge with the cleverest marketing ideas and the guaranteed lowest price. With today’s … Read More »

Tags: , , ,

Posted in F&I Success0 Comments

Hooked on a Feeling

Hooked on a Feeling

I’m revealing my age when I recount “Hooked on a Feeling,” the 1969 hit by BJ Thomas. This song intimates the importance of an emotional connection. Emotionally connected customers buy more of your products and services, exhibit less price sensitivity, open up and talk more, and are more likely to recommend your dealer clients to … Read More »

Tags: , , ,

Posted in F&I Success0 Comments

Change Is a-Coming!

Change Is a-Coming!

The year 1886 is regarded as the birth year of the modern car. In that year, German inventor Karl Benz built the Benz Patent-Motorwagen. Cars did not become widely available until the early 20th century. One of the first cars accessible to the masses was the 1908 Ford Model T, and the transportation industry was … Read More »

Tags: , , ,

Posted in F&I Success0 Comments

Page 1 of 41234